The Story of
16% Rise in Organic Traffic & More!
16% Rise
Organic Traffic From
1.50 M to 1.74 M
4000+
Keywords in
Top 3 SERPs
80-100
High-Quality Backlinks
From Real Sites/month
200+ Days
Activity & Ongoing
Mar 2025
Objective: Drive meaningful growth in HDFC ERGO’s organic traffic and raise core keywords from top 10 into top 3 through a comprehensive and integrated SEO strategy.
Challenge: Traffic had stabilised at 1.50 million monthly visits; numerous important keywords had yet to achieve premium rankings, thus limiting brand visibility.
Solution & Result: We undertook advanced technical upgrades, targeted keyword expansion, and secured 80–100 quality backlinks every month. Continuous audits and optimisation ensured ongoing growth in traffic and search rankings.
Sep 2025
Final Outcome:
Organic traffic rose by 16%, reaching 1.74 million monthly visits as of September 2025.
Over 4,000 priority keywords captured top 3 positions in Google search results.
Acquired 80–100 quality backlinks monthly, strengthening domain authority and search visibility.
200+ days of ongoing SEO efforts improved crawl performance and supported sustained ranking growth.
Enhanced content and technical SEO led to consistent Google AI Overview features and SERP visibility.
Rise in Keyword Positions In Google
Note: While we have worked on optimizing over 50 high-intent keywords for HDFC ERGO, this snapshot highlights only a select few to demonstrate performance trends. Due to confidentiality and strategy sensitivity, we are unable to showcase the full breadth of our SEO execution in this case study.
Featured in Google's AI Overview
Our Partner's Response
Collaborating with EMIAC was an outstanding journey. They invested time to grasp our goals and delivered exceptional results.
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